It
is important to price your home
high enough to ensure that the negotiation
process will leave you with your
projected selling price, yet competitive
enough to attract serious offers.
The asking prices of most homes
reflect the present market conditions
and recent sale prices of similar
homes in the neighbourhood.
Erroneous
Pricing
Some properties
may not be properly priced. You
should know this before making an
offer:
What have
similar properties sold for in
the immediate area?
How long
were they on the market?
How does
this one compare?
Is it over-priced,
under-priced, or fair value?
What
type of market is it - is it a
Seller's, Buyer's or a Balanced
market?
The
main factors that affect market
value are...
Location:
As in every
transaction of modern life, you
will pay for convenience. The
availability of community amenities,
such as public transportation,
parks, stores, churches and schools
will raise the market price in
that area. Other factors like
quality and consistency of neighbourhood
planning, future development plans
and local zoning will also affect
the property's market value.
Property:
The style, layout,
size, age and quality of construction
of the building
size, shape, privacy and landscaping
of the yard will all be considered
in the proper pricing of a home.
Condition
of the Home:
The first appearances
of the home, the floor layout,
the age, quality and appearance
of fixtures, general overall condition
of the main systems (roof, furnace,
electrical system, central air,
etc.) will ultimately discern
the value of a home.
Comparable
Properties: The asking and selling prices
of comparable neighbouring homes.
The best way
of establishing a range of value
for a property is to have your
Realtor prepare a general market
analysis of the neighbourhood
you are interested in. This will
give you a good overview of the
current market and will show what
comparable properties have been
selling for recently.
Market
Conditions and the Economy: The
market is always fluctuating,
and depends on a variety of conditions.
The type of market in your area
depends on factors like the number
of homes currently on the market,
number of people looking to buy
in your area, the state of the
local and national economy, current
financing rates.
Market
Conditions: No
matter the condition or desirability
of a property, its value will
be affected by current market
conditions. Here are the various
conditions you may encounter and
how they will affect you:
Balanced
Market:
The
number of homes on the
market is equal to the
number of buyers (supply
equals demand). In this
market, prices are stable
and homes sell within
a reasonable period
of time. It is a calm
atmosphere with Buyers
having a satisfactory
number of homes from
which to choose.
Seller's
Market:
The
number of Buyers exceeds
the number of homes
on the market (demand
greater than supply).
In this market prices
are increasing and homes
tend to sell quickly.
As a Buyer you will
probably have less negotiating
room and may experience
competing offers when
trying to purchase your
home.
Buyer's
Market:
The
supply of homes exceeds
the number of Buyers
(supply greater than
demand). In this scenario
prices tend to drop
and the properties stay
on the market longer.
As a Buyer you will
have more selection
and less competition
and thus be better able
to negotiate a good
deal.
The more you understand
current market conditions, you will
be more able to position yourself
as a Buyer. It helps to know if
you are in a Seller's, Buyer's or
balanced market when deciding what
price to offer.